Tuesday 5 November 2013

Email Marketing Services Reviews

Email Marketing Services
If you have a small business, one of the things you will no doubt find most difficult is drumming up new business and advertising your services and products to past and existing customers. Email marketing services can help you do just that, giving users a range of great tools that help them understand their customer-base, finding out more about their needs and wants, sending them emails as part of a well-thought out and considered program and then monitoring the impact that those emails have. With the average return on investment across the market being around $42 for every $1 spent on email marketing services, there really is no reason to not give this service a go.

As with all of the categories we review, we trawled the internet to find out everything there is to know about each of the services we have reviewed. Our number one service in this category is iContact, a market leader in email marketing and the sort of service we’re sure will help improve your business’ results. The price of this service depends on the number of subscribers who will receive marketing communications, with more than 35,000 users being contacted on your behalf for a little over $200 a month. While this may seem like a lot, if just 10% of those receiving emails decide to make a purchase as a result, this service will more than pay for itself.

So what’s on offer at iContact? Well, pretty much everything to be honest. Users of iContact can carefully manage their contacts and subscribers' list, tailor communications to specific sections of their customer base and benefit from a robust and informative reporting and monitoring system. As with many email marketing services, one of the key features that we look out for is the ability to produce beautiful, professional-looking and versatile marketing sites that look great when your customers open them up. If all of this hasn’t already encouraged you to sign up to iContact, there’s a great 30-day free trial service that lets you see just how this service could improve your business. 

As always, our reviews don’t just concentrate on one service, but cover the main players across this market. Users who are looking for a large number of template newsletters and mailings will love Constant Contact, a fantastic email marketing service that has grabbed the no.2 spot in this category, while those looking to spend a little less will find Aweber and Vertical Response a bit more pocket-friendly. If your business has a large number of subscribers already, MailChimp could be a great choice for you. This service has a specialist high-volume intelligent delivery system that makes it easy to send tens of millions of emails every month to up to three million subscribers. While this service is, as you would expect, pretty costly, the ability to send great marketing emails to this many users using a fantastic, robust system is a real asset for your business. 

Email marketing services have become a mainstay of online marketing, with these services offering users the ability to get in touch with their existing subscribers and find new customers using stunning and informative email mail drops. These services offer unparalleled tools and features that help you manage and monitor the distribution of marketing emails as well as helping you to see what impact they are having. Regardless of which service you’re thinking about, you’ll find everything you need to know about the major players in this category at No.1Reviews – hit the link and head over to learn more today!

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